Flame Analytics

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119 articles

Blog

New Webinar: Retail & Shopping Centers in the Age of AI Agents

Artificial Intelligence and AI Agents are transforming the future of retail and shopping centers Artificial…

May 28, 2026

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AI in Retail Analytics: Transforming Physical Store Intelligence

people counting heatmaps computer vision” /> AI in retail analytics means applying machine learning and…

March 23, 2026

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Shopping Mall Marketing campaigns: Data-driven strategies that work

Shopping mall marketing campaigns that consistently drive footfall share one trait: they are built on visitor…

March 23, 2026

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GDPR and Video Analytics: complete compliance guide for shopping malls

Shopping malls collect more visitor data than ever before — footfall counts, dwell times, zone heatmaps…

March 17, 2026

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People Counting Systems: Complete Buyer's Guide 2026

How many people enter your store each day? A people counting system gives you the exact answer. How many walk…

March 17, 2026

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CCTV Analytics: How to turn your existing cameras into Business Intelligence

Your business already has security cameras. They’ve probably been mounted on the ceiling for years…

March 16, 2026

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Smart Restroom Management: Optimizing Resources in Physical Spaces

Why Smart Restroom Management Matters In today’s shopping centers, customer experience is deeply linked to…

December 2, 2025

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How Video Analytics Is Revolutionizing the Retail Experience

Understanding customer behavior inside the store is more than just an advantage — it’s essential. While…

September 16, 2025

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Benchmarking Performance: KPIs Every Shopping Center Should Track

In today’s data-driven retail landscape, shopping centers can no longer rely solely on intuition to make…

September 9, 2025

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AI-Powered Personalization for Shopping Malls: From Segments to Individual Journeys

In today’s highly competitive retail world, shopping malls need more than traditional marketing tactics to…

September 1, 2025

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Privacy-by-Design: Building Trust Through Transparent Data Practices

In a digital era where data is the new currency, privacy has become one of the most important issues for…

August 26, 2025

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Flame Traffic: The Future of Foot Traffic Analytics

Understanding visitor behavior is crucial for retailers, shopping centers, and physical spaces looking to…

August 19, 2025

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The Benefits of Measuring Foot Traffic in Shops and Malls

Understanding customer behavior is crucial for success in retail sector. One of the most effective ways to…

August 12, 2025

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The Future of Retail Is Real-Time: How Data Is Powering Smarter Stores

Retail is no longer just about shelves and stock—it’s about intelligence. In an era where e-commerce sets the…

May 19, 2025

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How Shopping Malls Are Reinventing Themselves Through Data and Experience

In the face of digital disruption and shifting consumer habits, shopping malls across the globe are…

May 12, 2025

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The Ethics of AI Surveillance in Commercial Spaces

As artificial intelligence (AI) and computer vision become increasingly integrated into commercial…

May 5, 2025

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From Cameras to Insights: Leveraging Computer Vision in Malls

Shopping malls have always been dynamic spaces, evolving with consumer habits and technological advancements…

May 2, 2025

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7 Ways to Grow Your Retail Business and Take Things to the Next Level

Looking to grow your retail business and take it to the next level? Here are 7 smart ways to scale with…

April 28, 2025

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AI & AR: a must in customer experience for retail sector

Thinking forwards to the future, retail trends that accelerated during the pandemic, such as the rise of…

April 14, 2025

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Brick And Mortar Marketing – 5 Tactics You Should Always Apply To Your Strategy

The prevalence of the internet has changed the landscape of business and how it is conducted. Most marketing…

April 11, 2025

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3 Customer Retention Strategies for a Small Business

Every company struggles to obtain new buyers and spends substantial sums on customer acquisition. Then the…

April 7, 2025

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The Future of Shopping Malls: Experience, Sustainability and Data

As we move further into the digital age, shopping mall s are no longer just places to buy products – they…

March 28, 2025

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5 Ways Video Analytics is Transforming Retail Stores

Retail sector is undergoing a great transformation, and video analytics powered by AI is at the forefront of…

March 24, 2025

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Comparing Shopping Mall Footfall: How to Know if Your Data is Good?

Understanding footfall data is crucial for shopping malls aiming to optimize operations, enhance customer…

February 28, 2025

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How Shopping Malls Can Attract and Retain Generation Z

Shopping malls are no longer just about shopping—they have evolved into experience-driven destinations where…

February 24, 2025

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The Importance of Analytics in the Physical World: Bridging the Gap Between Online and Offline

Today, retailers must integrate their physical and digital operations to offer a truly omnichannel customer…

February 3, 2025

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Harnessing Analytics to Optimize Shopping Mall Performance During Sale Seasons

The holiday rush may be behind us, but the excitement of sale season is in full swing. For shopping malls…

January 13, 2025

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2024 Retail Innovations: How Technology is Revolutionizing the Shopping Experience

As 2024 draws to a close, the retail landscape has seen some remarkable shifts, driven by groundbreaking…

December 27, 2024

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Retail Trends to Watch in 2025

The retail industry is evolving faster than ever, driven by technological advancements and shifting consumer…

December 8, 2024

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How to Measure the Impact of Your Holiday Campaigns Using Advanced Analytics

The holiday season is one of the most crucial times for retailers, where the right marketing campaigns can…

November 18, 2024

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From People Counting to Data Intelligence: Transforming Physical Spaces with AI

We’re thrilled to share this insightful post authored by our CEO, Jonathan Solis. In it, he delves into a…

November 4, 2024

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20 KPIs for Shopping Centers to Track for Optimal Improvement

Shopping center s must measure and analyze key performance indicators (KPIs) to maximize customer engagement…

October 25, 2024

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The Power of AI in Shopping Centers: Understanding Customer Behavior Through Advanced Analytics

AI in Shopping Centers is a very important tool. In today’s highly competitive retail landscape, shopping…

October 21, 2024

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Effective Marketing Campaigns in Malls Using Location-Based Marketing

Marketing in a mall setting offers a unique opportunity to connect with a diverse audience through targeted…

August 16, 2024

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7 Tools Every Marketer Should Use To Automate Workflows

Marketing automation solutions are one of the most effective tools for facilitating business growth and…

August 2, 2024

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7 Benefits that Data Analytics brings for Shopping Centers

Data analytics is one of the most powerful tools at shopping centers disposal in today’s rapidly…

July 12, 2024

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People Counting: more Efficiency and better Experience in a Shopping Center

People counting is one of the most effective tools for gaining insights in the bustling environment of…

July 8, 2024

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Retailment: The Future of Shopping

A new concept known as “ retailment ” is gaining traction in the retail sector. Combining retail…

June 28, 2024

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The Role of Technology in Customer Loyalty Management in Malls

Effective customer loyalty management is essential in today’s shopping malls market, where retaining…

June 14, 2024

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Future of Retail Analytics: How Analytics Can Help Physical Stores Thrive

In a world that is becoming more and more digital, physical retail stores are under growing pressure to…

May 24, 2024

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Top 10 Shopping Mall Innovation Features Transforming Experiences

In today’s dynamic retail landscape, shopping malls are facing unprecedented challenges and…

May 13, 2024

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Shopper Tracking Insights: Unveiling the Science of Retail Analytics

Have you ever paused to ponder why retailers employ intricate tracking technologies , meticulously monitoring…

May 10, 2024

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Optimizing Customer Experiences in Shopping Malls Through Data Analytics

Data analytics emerges as a transformative force in the dynamic realm of retail, where trends shift rapidly…

April 26, 2024

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Measuring the ROI of Personalization in Retail: Metrics and Strategies

In today’s fiercely competitive landscape, personalization in retail has emerged as a crucial strategy…

April 22, 2024

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AR in Retail: Bridging the Gap Between Online and Offline Shopping

Augmented Reality (AR) technology is reshaping the retail industry by offering immersive and interactive…

April 15, 2024

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6 Smart Hotel Technology Trends: What's Next in Hospitality Innovation

In the ever-evolving landscape of the hospitality industry, technology plays a pivotal role in enhancing…

April 12, 2024

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Technology's Impact on In-Store Communication Strategies

In today’s fast-paced retail landscape, effective communication strategies are crucial for engaging…

March 25, 2024

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Gathering Insights: 5 Best Practices in Data Collection Methods

In the dynamic world of brick-and-mortar establishments, the art of gathering insights through meticulous…

March 15, 2024

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Expanding Your Retail Empire: When to Open a Second Location and How to Do It Right

Starting a retail business can be scary, at first. You’ve probably heard horror stories about new businesses…

March 8, 2024

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Increasing Customer Engagement: The Power of Guest WiFi Marketing

In the contemporary era, it’s challenging to envision any telecommunications-related business…

January 26, 2024

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Valuable Insights: The Power of Customer Data Collection in Shopping Malls

In today’s tech-driven retail landscape, understanding your customers is key to providing personalized…

January 15, 2024

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Navigating the Future: Challenges and Trends for Shopping Centers in 2024

The landscape of shopping centers has evolved rapidly, with each passing year bringing new challenges and…

January 8, 2024

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How Big Data and AI are Changing the Game for Marketing in Hospitality Industry

Do you ever wonder how hotels and resorts seem to know exactly what you need before you even ask ? Whether…

December 11, 2023

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4 Ways to Combine Physical and Digital Retail Strategies for a Seamless Brick-and-Click Operation

The popularity of online shopping has made it a necessity for retailers to achieve a synergy between their…

December 8, 2023

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The Latest Innovations To Be Introduced in Shopping Malls in 2024

In the dynamic world of retail, shopping malls in 2024 brings a plethora of innovations aimed at enhancing…

December 1, 2023

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7 Marketing Strategies to Improve Store Sales During Christmas

The holiday season is a magical time of the year when stores come alive with festive decorations, cheerful…

November 27, 2023

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Retail Point of Sale Software: The Cornerstone of In-Store Analytics

In today’s fast-paced retail environment, the role of technology is more critical than ever. Retailers…

November 13, 2023

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Crafting Memorable In-Store Experiences That Drive Customer Loyalty

Do you intend to introduce any fresh elements to the in-store experiences ? If your response is…

September 21, 2023

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The Importance of Visual Merchandising in Retail Stores

Retail stores are more than just places to purchase products. They are spaces where customers are drawn in…

July 29, 2023

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Driving Foot Traffic: Effective Marketing Strategies for Retail Stores

In today’s digital age, retail stores face fierce competition from online marketplaces, which offer a…

July 14, 2023

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7 Ways to Boost Retail Customers Engagement in 2023

Customer satisfaction should be the benchmark for quality . And customer engagement is often the key to…

June 23, 2023

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Winning Customers’ Hearts: 10 Tips to Improve Customer Satisfaction

Customers are the lifeblood of a business. They are not only the driving force behind your business’s…

June 5, 2023

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In-Store Analytics: 6 Advantages for Physical Stores in Maximizing Sales

In today’s digital age, physical stores face constant challenges in adapting and competing with…

May 26, 2023

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Exploring the Role of Brick-and-Mortar in the Future of Retail

The rise of e-commerce has made it easier than ever for consumers to shop online, but this has raised…

May 12, 2023

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Your Complete Guide to Customer Loyalty Management

In today’s business landscape, customer loyalty has become an essential factor for any company’s…

May 1, 2023

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Visual Merchandising with Data: A Winning Retail Strategy

In today’s retail landscape, data and analytics have become essential tools for success. Retailers are…

April 24, 2023

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How Retailers Can Make the Most of Subscription-Based Business Models

Subscription-based business models are on the rise — and for good reason. Subscribers guarantee your business…

April 21, 2023

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7 Ways smart technology is reshaping the hotel industry

Smart technology is transforming everything from our homes to how our cities operate. Many organizations and…

March 17, 2023

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5 Actionable Tips to Take Your Retail Business to the Next Level

Stagnation is one of the most dangerous threats to any retail business – you need to constantly evolve and…

February 3, 2023

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5 Ways AI Technology Can Modernize Brick-And-Mortar Retail

Let me guess. As a brick-and-mortar business owner, you are intrigued by the possibility of digital marketing…

January 13, 2023

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6 Ways To Generate Revenue With Smart Advertising Technology In A Shopping Mall

The quicker you can complete tasks in a shopping mall, the more time you have to browse through other stores…

January 10, 2023

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9 Customer Engagement Strategies That Will Boost Sales in 2023

To achieve the best possible consumer experience, customer engagement strategies streamline relations and…

December 16, 2022

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How Treating Your Employees Right Can Lead to Customer Loyalty

When it comes to providing the best customer service, it all comes down to trust . Your customers need to…

December 9, 2022

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Big Data Analytics and Risk Management for improving business operations

When we hear the term big data, we most likely think of huge volume of data that is available today. It is…

November 11, 2022

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Retail Marketing Strategies That Drive Sales in 2022

Modern businesses focus a lot on developing their companies online, but offline marketing strategies remain…

August 26, 2022

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5 Ways That Hanging Signs Increase Brand Loyalty in Retail

Hanging display systems are a highly effective means of connecting your company’s brand to your customers and…

August 5, 2022

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Discovering "One Stop Shop" Stores

The term “One Stop Shop” refers to that company that offers, in a single location, a multitude of products or…

July 22, 2022

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10 Advantages of In-store Analytics for a store

In today’s competitive retail landscape, understanding customer behavior is crucial . Join us as we…

July 5, 2022

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What is the Simplest Way to Identify New Business Opportunities in the Retail Industry?

In recent times, the retail sector has become more competitive than ever. To thrive in such competition, 47%…

June 28, 2022

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5 Ways To Keep Retail Employees Healthy and Happy

The COVID-19 pandemic has changed how many people think about work, especially in retail. It made many…

June 24, 2022

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A Customer Engagement Guide for Brick-and-Mortar Stores

The Coronavirus pandemic has changed customers’ shopping habits and behaviors. In the era of lockdowns and…

February 15, 2022

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5 Myths About Retail And How To Overcome Them

The retail industry is quite complex, with hundreds of factors that must be considered to run a successful…

January 31, 2022

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Learn how indoor maps can benefit shopping malls and the shoppers that frequent them

Running a shopping mall could be a really intense experience. You have so many vendors you know and…

January 10, 2022

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7 Steps to Build a Successful Hotel SMM Campaign

Here are the 8 steps you can take to build a successful hotel social media marketing campaign. Using social…

December 14, 2021

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Visual Merchandising Tips for Your Retail Space

Retail is all about finding the perfect way to communicate with potential customers. A store can sell the…

November 16, 2021

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5 Tips to Choose the Right Internet Provider for Your Retail Business

Modern retail companies operate in the online and offline realms nowadays, and there’s no denying that having…

October 8, 2021

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5 Data Security Tips for Brick & Mortar Stores

Much like the online retail landscape is evolving rapidly, physical stores are also updating their workflows…

September 27, 2021

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7 Retail Marketing Strategies to Help You Get New Customers — and Keep Existing Ones

Marketing is not as easy or straightforward as it used to be, and simply putting a sign on the street and…

September 20, 2021

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5 Tips to Elevate Customer Engagement in Your Brick-and-Mortar Business

The health crisis paired with the massive growth of e-commerce has overshadowed brick-and-mortar businesses…

September 13, 2021

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Financial Strategy in Retail Management

No matter what you’re doing and how big your company is, taking care of your finances is one of the most…

September 6, 2021

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5 Reasons why Staff Training is Vital for Success in Retail

As business leaders in the retail sector, we’re wearing many hats are we’re constantly thinking of how we can…

August 17, 2021

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5 Reasons Why You Should Prefer Brick-And-Mortar Stores

Many things have evolved globally now, and changed shopping styles are one of the highlights of this brave…

July 19, 2021

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From Cool to Hot: How to Create a Heat Map for Your Shop

We live in an age where a thriving economy is largely based on grabbing and holding the attention of the…

June 15, 2021

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6 Ways to Improve Communication with Your Customers in Your Retail Store

“The effectiveness of communication is not defined by communication but by the response”– Milton Erickson…

June 8, 2021

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Flame in High Style Life: "Shopping Mall Trends to Look Out For"

Our marketing manager, Lucía González, has written a post for High Style Life about shopping mall trends…

June 1, 2021

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Flame in Startup Info: "Flame analytics: Energizing Physical Spaces"

Startup Info has interviewed our CEO, Jonathan Solís. Do not miss this interview. We talked to Jonathan…

May 25, 2021

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Flame in Hexis Cyber: "Why is digital transformation in retail more important than ever?"

What technological trends will shape the future of the retail industry? In this article, Lucía González, our…

May 4, 2021

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Flame in Bizzmark Blog: "How to Avoid Crowds and Fight Covid19 in Your Store"

Our marketing manager, Lucía González, has written a post for Bizzmark Blog with a lot of useful tips to…

April 20, 2021

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Flame in Clientship: "Virtual and Augmented Reality | Revolution of the shopping experience"

Our marketing manager, Lucía González, has written a post for Clientship blog about Virtual and Augmented…

March 22, 2021

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How Shopping Malls ‘Won’ 2020

This post is not about saving shopping malls. It’s not about feeding every penny to the glory of lifeless…

March 8, 2021

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How To Build Your 'In Brick And Mortar' Business' Brand

When you think of brands, you mostly visualize their iconic logos and taglines. Take for example, Apple…

February 22, 2021

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Flame in Sagapixel: "How to Build an Email List for a Medspa: 5 Tips"

Our marketing manager, Lucía González , has written this post in Sagapixel about how to build an email list…

November 23, 2020

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10 TikTok Strategies for Retail

Are you thinking of adding TikTok into your digital marketing channels? Then read on to learn how to best…

November 16, 2020

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Top 5 Shopping Mall Trends To Watch Over the Next Decade

Shopping malls are changing beyond recognition , from VR’s adventures in skydiving to the surrounding…

October 19, 2020

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Essential Retail Sales Tips To Turn Browsers Into Buyers

If you’re working in retail then it’s likely you’ve had a whole range of experiences with customers from the…

August 24, 2020

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5 Strategies to Launch New Products in Your Store

If you run a retail store, you would know that innovations are essential in moving the store forward, and…

June 1, 2020

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Influencer Marketing in Retail: Is it right for your brand?

Influencer Marketing is becoming one of the most valuable tools for a marketer. When done well, working with…

February 10, 2020

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5 tips to create a successful captive portal

Get more leads, and trust them as soon as they enter your point of sale. What is a captive portal? It is a…

December 10, 2019

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5 Tips on How Location-based Marketing Is Revolutionizing Social Media?

As a result of continuous technological development of various social media platforms, it has become crucial…

December 2, 2019

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5 Tips and Tricks to Attract Customers to the Retail Store

Have you heard the news: email is dying, computers are becoming extinct, and brick-and-mortar retail stores…

November 11, 2019

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The future mall: "A place to do things, not to buy things"

What will the mall of the future be like? Will it disappear?… We want to share with you this post…

August 19, 2019

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Supermarkets´ tricks: cold and hot areas

Psychologist M. Ángeles Molina says (and we agree) that “our behavior as consumers in supermarkets is…

April 8, 2019

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Wifi tracking, the best tool for generate loyalty and engagement

This weekend Flame was in MOMAD, in Madrid, talking about the benefits of Wifi tracking, a technology that is…

February 10, 2016

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Heat maps, the best tool to know how customers behave in your store

Heat maps, the best tool to know how customers behave in your store. “Knowing your customers habits is the…

November 18, 2014

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"Relationships are built only in one way: face to face. That is human nature like and so must be the retail "

“The secret to success is to anticipate customer needs, to know what they needs even before they…

December 23, 2013

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The news "heat maps, the latest in marketing to meet your customers' triumphs in social networks

The news heat maps, the latest in marketing to meet your customers triumphs in social networks. Last week we…

December 10, 2013

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Flame in the TV Program "Embark", in TVE

Flame in the TV Program “Embark”, in TVE. Now you can watch the video of “Embark” program, which…

November 22, 2013

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What is shop in shop in retail?

The shop in shop retail concept is a dynamic strategy employed by brand owners and retailers, wherein a brand…

November 20, 2013

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Wifi Tracking: Benefits of measuring presence

What is Wifi Tracking? Thanks to wifi tracking and to the fact that today much of the population carries in…

November 20, 2013